The Digital Enterprise: How Digitization Is Redefining Business (Century business)

Type

Book

Authors

Kay Henning

ISBN 10

0712678182

ISBN 13

9780712678186

Tags

Business & Money, E-Commerce, Technology

Description

This book gives the historical context which had given rise to the digital industry, assesses the current sectors of the industry and outlines the new business opportunities in the media, the entertainments business and the retail sector. It describes the challenges to business and how these can be met, and also looks to the digital future. - from Amzon

Number of Copies