Sales Force Management (Irwin Series in Statistics)

Type

Book

Authors

Gilbert A. Churchill

ISBN 10

0256137870

ISBN 13

9780256137873

Tags

Management, Sales & Selling, Sales

Description

This research/theory based text cites the theoretical foundations of sales mangement. The material in previous editions has been expanded to include empowerment, stress management, leadership and strategic management. Experimental applications are also included appearing at the end of the chapters, providing the student with the opportunity to work relevant topics. - from Amzon

Number of Copies