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Publisher: Irwin Professional Pub [ All ]

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  Title Copies
Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marketing) 
Edition: 3rd/Studnt 
Year: 1994 
ISBN: 0256136963 
ISBN 13: 9780256136968 
 1 
Retailing Management (Mcgraw Hill/Irwin Series in Marketing) 
Edition: 2 Sub 
Year: 1994 
ISBN: 0256136610 
ISBN 13: 9780256136616 
 1